Claudine Collins started her career 20 years ago at Squires Robertson Gill, 5 years later moving to CIA in the direct department as a group head working on Hoseasons and Prudential. She was headhunted by The Media Business in 1995 to work across numerous clients and then in 1998 set up the press department with Steve Goodman working on VW Group and COI. When The Media Business merged with MediaCom, Claudine took the role of managing £250m worth of press spend and was promoted to the Board as Head of Press.
In 2008, she was promoted to the Managing Partner board and made joint head of investment, latterly becoming Head of Investment overseeing £1billion of advertising revenue. She was promoted to Managing Director in January 2012.
Using a combination of charm and tenacity, Claudine is well known in the industry as a formidable negotiator. She was voted by Campaign magazine as a high achiever in “30 under 30”, and has been voted as Campaigns number 1 media buyer. She has appeared in The Apprentice and featured as the industry expert in BBC2’s “You’re fired!” programme. She has been involved in the Princes’ Trust mentoring scheme and appeared in Marie Claire magazine and Start Your Business Magazine amongst others. She also in her spare time works for numerous charities including the Lords Taverners and sits on the exec board of the charity Rays of Sunshine. She is an active member of WACL and helps to keep Christian Louboutin and Jimmy Choo in business.