Sam Baker

Journalist, writer, broadcaster, podcaster


Born in Hampshire, Sam Baker studied politics at Birmingham University. Sam has edited some of the UK’s biggest magazines, including Just Seventeen, Company, Cosmopolitan and Red before launching the award-winning digital platform, The Pool, with broadcaster Lauren Laverne. Sam is a broadcaster, freelance journalist, digital media and startup consultant and author of both fiction and non-fiction. Her memoir/manifesto, The Shift, was published on 2020, spawning the successful podcast of the same name, which celebrates the lives and achievements of women over 40. She lives in Edinburgh.